Saturday, February 13, 2016

Business English

Some Definitions for "Business English"
  • Language for business situations
  • English in business usage, especially the styles and forms of business correspondence
  • Useful language for getting a job
  • Business English is a form of international English
  • useful language and phrases to improve your spoken/written communication skills in English in different business situations
  • a specialism within the English language

Some people have expanded the phrase to "BE" Communication. "BE" Communication is any communication used to promote a product, service, or organization; relay information within or outside the business; or deal with public, legal or government issues.

Business English Communication includes a variety of functions: Marketing, Branding, Customer relations, Consumer behaviour, Advertising, Public relations, Media relations, Corporate communication, Community engagement, Research & Measurement, Reputation management, Interpersonal communication, Employee engagement, Online communication, and Event management.

Link to original post and additional Business English information.

Links to Business English Classes and Career Training Programs

Sunday, January 17, 2016

How to Lower your Student Recruiting Costs

With the economy showing mixed signs of recession and growth potential most ESL and career training schools are looking for methods to lower costs and jump on opportunities.

The best ESL and career training schools with a long history of success know that word of mouth advertising is the best.

Word of mouth advertising is really very simple just have your satisfied and happy customers, suppliers and staff recommend your school to their friends and family who are also interested in studying.

An excellent method of showcasing your school is with teacher testimonials. Again it is very simple just have your satisfied and happy teachers explain why the teaching formats, curriculum, teaching materials, educational resources, extra services and facilities will help students learn faster and better.

We can help create teacher testimonial videos and put them into the ESL in Canada Directory and we can also link to existing online teacher testimonies.

We can also help to create student, agent, internship host and employers testimonial videos and put them into the ESL in Canada Directory. We can also link to existing online student testimonies.

The best method to lower your cost of recruiting ESL and career training students is to use word of mouth advertising with testimonials and use social media to make them available on global basis.

Let us help you recruit more students and lower your costs.

Friday, December 25, 2015

English Language Conversation Skills

There are several dictionary definitions for "Conversation".

Conversation: noun, an informal spoken exchange of news and ideas between two or more people.

Conversation: an informal talk with somebody, especially about opinions, ideas, feelings, or everyday matters.

Conversation: a talk between two or more people in which thoughts, feelings and ideas are expressed, questions are asked and answered, or news and information are exchanged.

There are several dictionary Synonyms for "Conversation": conference, discourse, discussion, dialogue, chat, speech, oral speech or spoken communication, spoken language, talk, voice communication,

There are several adjectives that help identify or describe conversations: casual, polite, informal, formal, two-way, face-to-face and everyday.

There are several nouns that identify a specific type of conversation: conference, interview, gossip, exchange of confidences, consultation, or small talk.

There are several English slang terms that identify conversation or type of conversation: chitchat, Q and A, heart-to-heart talk, confab, powwow, bull session, talkfest, gabfest, pillow talk and rap session.

There are several dictionary definitions for "Skills".

Skill is an ability to do an activity or job well, especially because you have practised it.

Skills are the result of special training to do a function or activity.

Proficiency, facility, or dexterity that is acquired or developed through training or experience.

A developed talent or ability

An art, trade, or technique requiring use of the hands and or tools.

We have to create some definitions for "Conversation Skills".

Conversation skills can be explained as language abilities needed to interact in social situations. Language abilities include speaking with appropriate vocabulary, pronunciation, tone, intonation, rhythm, pauses, politeness and timing.

We have to create some definitions for "English Language Conversation Skills".

English Language Conversation Skills includes language abilities, conversation skills, social skills, culture knowledge and non-verbal communication skills.

Non-verbal communication skills are classified as posture, body movements, gestures, facial expressions, proximity and eye contact.

In English speaking countries the non-verbal messages can represent from 25 to 75% of the meaning.

Social skills and culture knowledge can be generalized as "what to say, when to say it, where and why to say it, and most important how to say it".

When learning English Language Conversation Skills ESL students must learn: language abilities, conversation skills, social skills, culture knowledge and non-verbal communication skills. Students need everything if they actually want to converse with native English speakers. ESL Students cannot just learn English vocabulary or English pronunciation as it represents less than 50% of most conversations.

ESL in Canada has 124 new ESL English and business programs available starting in January 2016. We have one for you.

Email your request for English Language classes to: eslincanada (at) gmail (dot) com.